ANALISIS PENGARUH STRATEGI BAURAN PEMASARAN TERHADAP NILAI FISIK DALAM VOLUME…
Sales volume is an achievement of sales which is quantitatively expressed in terms of physical or units or volume in a product. The ups and downs of a sale can be seen from the units, kilograms, li…
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- xv, 89 hlm.; ilus.; tab.; 29 cm.
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- T1715752025
ANALISIS SALURAN DAN STRATEGI PEMASARAN BERAS ORGANIK DI DESA SUMBER SUKO KEC…
Abstract Organic rice is one of the leading commodities in a sustainable agricultural system because it does not use chemical fertilizers and pesticides. Such as large marketing margins, price imba…
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- x, 105 hlm.; ilus.; tab.; 29 cm.
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- T1714342025
PENGARUH KEUNGGULAN KOMPETITIF HIJAU, INOVASI HIJAU, DAN BUDAYA ORGANISASI HI…
This study aims to analyze the influence of green competitive advantage, green innovation, and green organizational culture on sustainability performance. The objects of this study are managers, su…
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- xvii, 94 hlm.; ilus.; tab.; 29 cm.
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- T1715772025
PENGARUH CORPORATE SOCIAL RESPONSIBILITY,GREEN ACOUNTING DAN PROFITABILITAS T…
This study aims to examine the effect of corporate social responsibility, green accounting, and profitability on company value. This research focuses on state-owned companies listed on the Indonesi…
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- xiv, 97 hlm.; ilus.; tab.; 29 cm.
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- T1716612025
PENGARUH INSENTIF PPN, PPNBM, DAN PKB TERHADAP MINAT BELI KENDARAAN LISTRIK D…
This study aims to analyze the effect of Value-Added Tax (VAT) incentives, Luxury Goods Tax (PPnBM) incentives, and Motor Vehicle Tax (PKB) incentives on the purchase intention of electric vehicles…
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- xxi, 184 hlm.; ilus.; tab.; 29 cm.
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- T1715712025
ANALISIS SALURAN DAN EFISIENSI PEMASARAN TELUR ITIK DI KOTA PALEMBANG DARI KA…
The production of duck eggs in the poultry farming sector is a significant industry, playing a vital role as a culinary raw material in the market. Palembang City, renowned for its diverse culinary…
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- xv, 70 hlm.; ilus.; 29 cm
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- T1395782024
ANALISIS SALURAN PEMASARAN BAHAN OLAHAN KARET (BOKAR) DI KECAMATAN PENUKAL UT…
This study aims to identify the marketing channels of rubber processed materials (BOKAR) in Penukal Utara District, Penukal Abab Lematang Ilir Regency. The data collection method in the study uses …
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- xvii, 132 hlm.; ilus.; tab.; 29 cm.
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- T1716662025
ANALISIS RANTAI PASOKAN DAN STRATEGI PEMASARAN SAYURAN HIDROPONIK DI KOTA JAM…
Hydroponic vegetable production in Jambi City is still limited, because there are few active agribusiness actors. The objectives of this study are: (1) to describe the flow of product supply chain …
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- xv, 78 hlm.; ilus.; 29 cm
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- T1397762024
ANALISIS SALURAN PEMASARAAN AYAM RAS PEDAGING DI DESA PELEMPANG KECAMATAN KEL…
This research aims to 1) Describe the marketing channels for broiler chickens originating from CH Farms. John Isman in Pelempang Village, Kelekar District, Muara Enim Regency. 2) Calculate how much…
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- xv, 60 hlm.; ilus.; 29 cm
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- T1398332024
MANAJEMEN RANTAI PASOK (SUPPLY CHAIN) KOPI BUBUK ROBUSTA DI KECAMATAN MUARADU…
Coffee processing businesses should pay attention to supply chain management performance so that the managed business can be well coordinated. The purposes of this search were (1) To study the prod…
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- xvii, 76 hlm.; ilus.; 29 cm
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- T1446902024
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA KEDAI KOPI STARBU…
This research aims to find out the influence of service quality on consumer satisfaction when purchasing products at Starbucks coffee shops in Palembang partially and simultaneously. The method use…
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- xix, 107 hlm.; ilus.; 29 cm
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- T1415872024
PENGARUH BRAND EQUITY TERHADAP LOYALITAS PELANGGAN DI KOPI KENANGAN DI KOTA P…
This research aims to find out how and how much influence brand equity has on customer loyalty at Kopi Kenangan, Palembang City. This type of research uses quantitative methods. Sampling used purpo…
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- xviii, 63 hlm.; ilus.; 29 cm
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- T1416232024
ANALISIS STRATEGI PEMASARAN SECARA ONLINE DAN OFFLINE DALAM MENINGKATKAN DAYA…
The tight competition in the agribusiness sector makes the hydroponic business must be able to implement the right strategy in winning the competition and increasing consumer attractiveness. This r…
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- xv, 95 hlm.; ilus.; 29 cm
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- T1430692024
PENGARUH BAURAN PEMASARAN JASA TERHADAP KEPUTUSAN PASIEN DALAM MENGGUNAKAN LA…
Penelitian ini bertujuan untuk mengetahui pengaruh Bauran Pemasaran Jasa yang terdiri dari Produk, Harga, Promosi, Tempat, Orang, Proses, dan Bukti Fisik terhadap keputusan pasien dalam menggunakan…
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- xx, 96 hlm.; ilus.; 29 cm
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- T1414912024
ANALISIS PENGARUH CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA MCDO…
Penelitian ini bertujuan untuk mengetahui pengaruh Citra Merek Terhadap Keputusan Pembelian pada konsumen McDonald’s Cabang Ryacudu Palembang. Metode yang digunakan dalam penelitian ini adalah me…
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- xx, 96 hlm.; ilus.; 29 cm
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- T1414492024
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PETANI DALAM MEMASARKAN HASIL PANEN…
This research aims to analyze the mechanism of selling rice harvests, to compare the sales and consumption of rice harvests, and to analyze the factors influencing farmers' decisions to sell rice h…
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- xvi, 55 hlm.; ilus.; 29 cm
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- T1421472024
STRATEGI KOMUNIKASI PEMASARAN PORTAL BERITA ONLINE PALPRES.COM DALAM MENJARIN…
The online news portal Palpres.com is an online media portal which is a business development of the Palembang Ekspres print media under the auspices of PT Wahana Citra Merdeka. The online news port…
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- xvii, 102 hlm.; ilus.; 29 cm
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- T1398892023
STRATEGI PEMASARAN SERAT NANAS BAHAN TEKSTIL OLEH IBU-IBU PKK MELALUI INSTAGR…
He problems raised in this study are obstacles in marketing through Instagram and strategies used to increase sales results by PKK mothers through Instagram in Gunung Ibul, East Prabumulih District…
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- xiv, 83 hlm.; ilus.; 29 cm
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- T1376772023
STRATEGI KOMUNIKASI PEMASARAN TERPADU PADA KLINIK KECANTIKAN LAMIERRE BEAUTY …
Lamierre Beauty Aesthetic is one of the beauty clinics that aspires to be the most readily accessible and prominent in Lampung Province. The clinic does not have a dedicated marketing team, yet it …
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- xviii, 163 hlm.; ilus.; tab.; 29 cm.
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- T1661122024
PENGARUH ONLINE CUSTOMER REVIEW DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBEL…
This research aims to analyze the influence of online customer reviews and product quality on purchasing decisions of Barenbliss Lip Tint products on the Shopee marketplace among people in Palemban…
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- xvii, 137 hlm.; ilus.; tab.; 29 cm.
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- T1651252024
PENGARUH SOCIAL MEDIA MARKETING DAN CONTENT MARKETING TERHADAP BRAND AWARENES…
This study aims to determine the influence of social media marketing and content marketing on the brand awareness of the B2B service product Indibiz by Telkom Indonesia among MSMEs (Micro, Small, a…
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- xxi, 219 hlm.; ilus.; tab.; 29 cm.
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- T1656452025
PENGARUH RASA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN KOPI KABUPATEN…
Penelitian ini bertujuan untuk mengetahui pengaruh rasa dan kualitas produk terhadap keputusan pembelian kopi Kabupaten Ogan Komering Ulu Selatan. Penelitian ini menggunakan sampel 100 responden ya…
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- xviii, 93 hlm., ilus., tab.; 29 cm
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- T1628222025
STRATEGI KOMUNIKASI PEMASARAN PT.SOLUSI BANGUN INDONESIA TBK CABANG PALEMBANG…
The cement industry is an industry that is really needed by the government and society to advance and improve the quality of infrastructure and buildings that they want to occupy and use. Because t…
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- v, 101 hlm.; ilus.; 29 cm
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- T1399792023
ANALISIS STRATEGI PEMASARAN RIBBED SMOKED SHEET (RSS 1) PRODUK PT PERKEBUNAN …
This study aims to analyze the marketing strategy of Ribbed Smoke Sheet (RSS 1) products at PT Perkebunan Nusantara I Regional 7 Kebun Musilandas. The primary objectives of the research include des…
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- vii, 60 hlm.; ilus.; tab.; 29 cm.
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- T1637352024
ANALISIS PENDAPATAN USAHATANI JAGUNG PADA LAHAN KERING DI DESA TANJUNG PERING…
Income in farming is an economic indicator or the amount of moneyobtained from the sale of agricultural products after deducating all production costs.The factors that influence income are harvest …
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- xv, 104 hlm.; ilus.; tab.; 29 cm.
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- T1633732024
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI HARGA JUAL TANDAN BUAH SEGAR (TBS) K…
The agricultural sector highlighted as a priority is the plantation sector, with palm oil as the main plantation crop. Palm oil is a leading commodity in the plantation subsector, playing a crucial…
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- xiii, 117 hlm.; ilus.; tab.; 29 cm.
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- T1634042024
ANALISIS RANTAI PASOK DAN STRATEGI PEMASARAN JAMUR TIRAM DI DESA PAYAKABUNG (…
Oyster mushrooms are one of the potential horticultural commodities with promising prospects due to their high economic value. The Kelompok UMKM Jamur Tiram is one of the largest oyster mushroom pr…
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- xvi, 110 hlm.; ilus.; tab.; 29 cm.
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- T1625122024
ANALISIS EFISIENSI SALURAN PEMASARAN TANDAN BUAH SEGAR KELAPA SAWIT PETANI SW…
Marketing efficiency in an agricultural system is considered to be achieved when products can be moved from the farmer to the consumer at the lowest possible cost and when all parties involved in p…
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- xiii, 88 hlm.; ilus.; tab.; 29 cm.
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- T1625922024
STRATEGI KOMUNIKASI PEMASARAN MOTOR BEKAS MELALUI FACEBOOK (STUDI DESKRIPTIF …
Research on used motorcycle marketing communication strategies on Facebook is expected to provide clear information to all readers about the importance of mar- keting communications for the surviva…
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- xv, 93 hlm.; ilus.; tab.; 29 cm.
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- T930142023
PENGARUH ACTIVITIES, INTEREST DAN OPINION TERHADAP KEPUTUSAN PEMBELIAN KONSUM…
Penelitian ini bertujuan untuk menganalisis pengaruh Activities, Interest, dan Opinion terhadap Keputusan Pembelian Konsumen pada Coffee Shop Starbucks Palembang Icon. Penelitian ini menggunakan pe…
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- xix, 86 hlm.; ilus.; tab.; 28cm
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- T1431592024
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