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PENGARUH INFLUENCER MARKETING TERHADAP MINAT BELI PADA PRODUK MAKE OVER
Hidayah, Putri Husnul Khotimah

Penelitian ini bertujuan untuk mengkaji pengaruh influencer marketing terhadap niat pembelian konsumen terhadap produk kosmetik Make Over. Studi ini berfokus pada dua dimensi utama influencer marke…

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xix, 131 hlm.; ilus.; tab.; 29 cm.
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T1753292025
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