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PENGARUH CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN KONSUMSEN PADA STARBUCKS CE…
Ridwan, Acmad

Starbucks merupakan kedai kopi berkonsep modern pertama di dunia dan memberikan citra yang berbeda dibandingkan kedai kopi pada umumnya. Konsumen yang berkunjung ke kedai kopi Starbucks tidak hanya…

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viii, 92 hlm,: ilus,: 29 cm
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Call Number
T618682021
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