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PENGARUH VIRAL MARKETING DAN BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN PR…
Ramadhani, Hasti Indah

This research aims to analyze the influence of viral marketing and brand ambassadors toward purchase decisions on Scarlett Whitening products in Palembang city. The research method used is a quanti…

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xii, 90 hlm.; ilus.; 29 cm
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T795042022
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