Integrated Advertising, Promotion, and Marketing Communications, Fourth Edition
- Edition
- 4th
- ISBN/ISSN
- 978-0-13-815737-1
- Collation
- xxvi, 638 p. ; 26 cm
- Series Title
- -
- Call Number
- 658.82 Clo i
- Edition
- 4th
- ISBN/ISSN
- 978-0-13-815737-1
- Collation
- xxvi, 638 p. ; 26 cm
- Series Title
- -
- Call Number
- 658.82 Clo i
Integrated Advertising, Promotion, and Marketing Communication SECOND EDITION
- Edition
- 2
- ISBN/ISSN
- 0-13-140546-2
- Collation
- xxvii, 538 p.; ill.; 27 cm.
- Series Title
- -
- Call Number
- 659.1 Clo i
- Edition
- 2
- ISBN/ISSN
- 0-13-140546-2
- Collation
- xxvii, 538 p.; ill.; 27 cm.
- Series Title
- -
- Call Number
- 659.1 Clo i
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