The Art of Digital Marketing for Fashion and Luxury Brands
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purcha…
- Edition
- 1
- ISBN/ISSN
- 978-3-030-70324-0
- Collation
- XLIV, 447p.:ill
- Series Title
- -
- Call Number
- 658.8 The
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Found 1 from your keywords: Author : "Ranfagni, Silvia"
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