Online Impulse Buying and Cognitive Dissonance
Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online …
- Edition
- 1
- ISBN/ISSN
- 978-3-030-65923-3
- Collation
- xi, 99p.:Ill
- Series Title
- -
- Call Number
- 658.872 Mat o
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