This study aims to evaluate the influence of Twitter reviews on the attractiveness of advertisements and the brand image of Es Teh Indonesia products in Palembang. The sampling method employed is s…
Social media is a means of interaction and communication. One of the social media that is often used is Twitter. Twitter allows its users to express many things, one of which is being a personal me…
Grouping of positive or negative sentiments in text reviews is increasingly being done automatically for identification. The selection of features in the classification is a problem that is often n…