Successful Marketing in the 21st Century: The Impperatives Concepts and Chall…

Edition

-

ISBN/ISSN

81-7929-059-x

Collation

xiii, 336 p.; 23 cm.

Series Title

-

Call Number

658.81 Kya s

Managing Industrial Services

The increasing importance of industrial services and rapid digitalization towards smart and remote services pose opportunities as well as challenges to the manufacturing sector. This book provides …

PRINCIPLES OF MARKETING, FOURTEENTH EDITION

Edition

14th

ISBN/ISSN

978-0-273-77982-7

Collation

636 p.; 27 cm.

Series Title

-

Call Number

658.8 Kot p

MARKETING MANAGEMENT, A Strategic Decision- Making Approach, Eighth Edition

-

MARKETING MANAGEMENT, FOURTEENTH EDITION

Edition

14th

ISBN/ISSN

978-0-273-77983-4

Collation

679 p. : ill. ; 28 cm

Series Title

-

Call Number

658.8 Kot m

ENVIRONMENTAL PLANT PRODUCTION and MARKETING : A Management tool for Nurserymen

Edition

1

ISBN/ISSN

-

Collation

-

Series Title

-

Call Number

658.8 Fur e

Consumer Behavior : BUYING, HAVING AND BEING, Ninth Edition

Edition

9th

ISBN/ISSN

978-0-13-703496-3

Collation

680 p.; 26 cm.

Series Title

-

Call Number

658.82 Sol c

Marketing Management 12e

Edition

12th

ISBN/ISSN

0-13-196853-X

Collation

xxxix, 672 p. : ill. ; 28 cm

Series Title

-

Call Number

658.8 Kot m

MARKETING MANAGEMENT : A STRATEGIC DECISION-MAKING APPROACH, 5 th edtion

Edition

5

ISBN/ISSN

-

Collation

520 p. : ill ; 25 cm

Series Title

-

Call Number

658.8 Mul m

Strategic Market Management, Seventh Edition

Edition

7th

ISBN/ISSN

0-471-48426-1

Collation

xxv, 356 p. : ill. ; 24 cm

Series Title

-

Call Number

658.8 Aak s

VALUE ABOVE COST : DRIVING SUPERIOR FINANCIAL PERFORMANCE WITH CVA, THE MOST …

Edition

-

ISBN/ISSN

0-13-604332-1

Collation

368 p; 5.9 x 1 x 9.1 inches

Series Title

-

Call Number

658.8 Sex v

MARKETING MANAGEMENT, 13th EDITION

Edition

13th

ISBN/ISSN

978-0-13-135797-6

Collation

816 p. : ill. ; 28 cm

Series Title

-

Call Number

658.8 Kot m

Designing Brand Identify, Second Edition

Edition

2nd

ISBN/ISSN

978-0-471-74684-3

Collation

vii, 280 p. : ill. ; 27,5 cm

Series Title

-

Call Number

658.8 Whe d

Ide Gila Marketing Tung Desem Waringin: Potret Geliat Motivator Dahsyat Indon…

Edition

-

ISBN/ISSN

978-979-114-207-6

Collation

xvii, 270 hlm. Ilus. ; 20 Cm

Series Title

-

Call Number

658.8 Aks i

MARKETING MANAGEMENT; Analysis, Planning, Implementation, and Control Sixth E…

Edition

6

ISBN/ISSN

0-13-556267-8

Collation

xxi, 777 p. : ill. ; 24 cm

Series Title

-

Call Number

658.81 Kot m

RESUMES FOR RE-ENTERING THE JOB MARKET, THIRD EDITION

Edition

3rd

ISBN/ISSN

-

Collation

vii, 160 p.; 24 cm.

Series Title

-

Call Number

658.8 Res r

THE FOUR PILLARS OF PROFIT-DRIVEN MARKETIG: HOW TO MAXIMIZE CREATIVITY, ACCOU…

Edition

-

ISBN/ISSN

0-07-161505-9

Collation

vii, 232 p. ; 24 cm

Series Title

-

Call Number

658.8 Moe f

Positioning: The Battle for Your Mind

Edition

-

ISBN/ISSN

979-691-103-5

Collation

xxii, 321 hlm. : ilus. ; 23 cm

Series Title

-

Call Number

658.8 Rie p

MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, FIFTH EDITION

Edition

-

ISBN/ISSN

007-048971-8

Collation

xvi, 480 hlm. : ilus. ; 23 cm

Series Title

-

Call Number

658 Gui m

MARKETING MANAGEMENT, ELEVENTH EDITION

Edition

11th

ISBN/ISSN

0-13-0497150

Collation

xxix, 706 p. : ill. ; 26 cm

Series Title

-

Call Number

658.8 Kot m

Principles of Integrated Marketing Communications

Edition

-

ISBN/ISSN

978-1-107-64918-7

Collation

xii, 401 p.; ill.; 24 cm.

Series Title

-

Call Number

658.4 Ang p

marketing strategy, A life- cycle approach

-

MARKETING MANAGEMENT; Analysis, Planning, Implementation, and Control, Sixth …

Edition

6th

ISBN/ISSN

0-13-556150-7

Collation

xxi, 776 p. : ill, ; 23 cm

Series Title

-

Call Number

658.8 Kot m 1988

DESIGN AND MARKETING OF NEW PRODUCTS SECOND EDITION

Edition

2

ISBN/ISSN

0-13-201567-6

Collation

xxvii, 701 p. : ill. ; 23 cm

Series Title

-

Call Number

658.82 Urb d

marketing strategy CASEBOOK

-

marketing management, 14e

Edition

14e

ISBN/ISSN

978-0-273-75336-0

Collation

131 p. : ill. : tab. ; 28 cm.

Series Title

-

Call Number

658.831 Kot m

INTERNET EXERCISES to accompany marketing, 1999-2000 Edition

Edition

Revisi

ISBN/ISSN

0-07-236150-6

Collation

xix, 106 p : ill. ; 25 cm.

Series Title

-

Call Number

658.82 Etz i

A FRAMEWORK FOR MARKETING MANAGEMENT, Second Edition

-

Principles of Advertising & IMC, Second Edition

Edition

2

ISBN/ISSN

978-007-127462-3

Collation

vii, 774p.;Ill.;27cm

Series Title

-

Call Number

659,1 Dun p

Marketing Management, THE MILLENIUM EDITION

-