This book discusses several product development strategies and tools employed by organizations around the world to implement frugal innovations. Over the past decade, frugal innovations have caught…
This book features the latest research in the area of immersive technologies, presented at the 6th International Augmented Reality and Virtual Reality Conference, held in online in 2020. Bridging t…
This book sets the stage of the evolution of corporate governance, laws and regulations, other forms of governance, and the interaction between data governance and other corporate governance sub-di…
Write automated unit tests for the ABAP language. This book teaches programmers using simple examples and metaphors and explains the underlying concepts of writing effective automated unit tests. M…
This book describes how companies can easily and pragmatically set up and realize the path to a data-driven enterprise, especially in the marketing practice, without external support and additional…
Extensive research conducted by the Hasso Plattner Design Thinking Research Program at Stanford University in Palo Alto, California, USA, and the Hasso Plattner Institute in Potsdam, Germany, has y…
The information systems (IS) field represents a multidisciplinary area that links the rapidly changing technology of information (or communications and information technology, ICT) to the business …
This volume presents a portfolio of cases and applications on technology roadmapping (TRM) for products and services. It provides a brief overview on criteria or metrics used for evaluating the suc…
This book offers fresh impulses from different industries on how to deal with innovation processes. Authors from different backgrounds, such as artificial intelligence, mechanical engineering, medi…
This edited book presents research results that are relevant for scientists, practitioners and policymakers who engage in knowledge and technology transfer from different perspectives. Empirical an…
This book clarifies the direction of business innovation using new ICT such as the Internet of things (IoT), artificial intelligence (AI), smartphones, and cloud computing through a series of case …