STRATEGI KOMUNIKASI PERUM BULOG DALAM MEMBANGUN ENGAGEMENT INSTAGRAM @perum.b…
This study analyzes Perum BULOG'S COMMUNICATION STRATEGY IN BUILDING INSTAGRAM ENGAGEMENT @perum.bulog. This study aims to determine Perum BULOG's communication strategy in building engagement thro…
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- xv, 131 hlm.; ilus.; tab.; 29 cm.
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- T1846542025
STRATEGI KOMUNIKASI HUMAS KELURAHAN SEI SELINCAH DALAM MENYELESAIKAN KONFLIK …
Penelitian ini bertujuan untuk memahami strategi komunikasi yang dilakukan oleh humas kelurahan Sei Selincah dalam menyelesaikan konflik pembangunan tower provider PT Telkomsel. Strategi komunikasi…
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- xviii, 153 hlm.; ilus.; tab.; 29 cm.
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- T1846572025
REPRESENTASI KRITIK SOSIAL PADA FILM "BERDOA, MULAI" (ANALISIS SEMIOTIKA ROLA…
This research is about the representation of social criticism in the film “Berdoa, Mulai” with Roland Barthes semiotic analysis. This research aims to analyze the representation of social criti…
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- xv, 173 hlm.; ilus.; tab.; 29 cm.
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- T1847492025
ANALISIS SEMIOTIKA MAKNA MOTIVASI DALAM LIRIK LAGU “WIND OF CHANGE” OLEH …
This study aims to analyze the meaning of motivation contained in the lyrics of the song Wind of Change by Scorpions using Ferdinand de Saussure's semiotic approach. This song was chosen because it…
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- xv, 173 hlm.; ilus.; tab.; 29 cm.
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- T1846712025
STRATEGI KOMUNIKASI PEMASARAN MIE CELOR 26 ILIR H M SYAFEI Z PALEMBANG
This study aims to identify the marketing communication strategy used by Mie Celor 26 Ilir H.M Syafei Z in Palembang to promote its business. The strategy is analyzed using the 7P marketing mix the…
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- xiv, 116 hlm.; ilus.; tab.; 29 cm.
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- T1846272025
PERSONAL BRANDING RA ANITA NOERINGHATI SEBAGAI SINGA BETINA PARLEMEN BUMI SRI…
This study aims to analyze the personal branding strategy carried out by RA Anita Noeringhati in shaping her image as the “Lioness of the Sriwijaya Parliament”. Personal branding is an essentia…
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- xiv, 143 hlm.; ilus.; tab.; 29 cm.
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- T1838832025
ANALISIS WACANA BERBASIS KORPUS MENGENAI BUZZER MEDIA SOSIAL INSTAGRAM PADA P…
This study aims to analyze how social mmedia buzzers, particularly on the Instagram platform,play a role in shaping public opinion ahead of the 2024 South Sumatra gubernatorial election.Using a cor…
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- xiii, 135 hlm.; ilus.; tab.; 29 cm.
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- T1846892025
ANALISIS FRAMING PEMBERITAAN LARANGAN TIKTOK SHOP DI INDONESIA PADA MEDIA DAR…
Penelitian ini membahas bagaimana media daring Kompas.com dan Tirto.id membingkai pemberitaan terkait larangan TikTok Shop di Indonesia, sebagai fitur e-commerce dalam platform media sosial TikTok,…
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- xvi, 125 hlm.; ilus.; tab.; 29 cm.
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- T1803472025
PERAN BIRO HUMAS DAN POTOKOL SEKRETARIAT DAERAH PROVINSI SUMATERA SELATAN DAL…
Penelitian ini berjudul "Peran Biro Humas dan Protokol Sekretariat Daerah Provinsi Sumatera Selatan dalam Membangun Hubungan dengan Media Massa". Latar belakang penelitian ini didasarkan pada penti…
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- xvi, 122 hlm.; ilus.; tab.; 29 cm.
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- T1844402025
ANALISIS FRAMING PEMBERITAAN POLEMIK GELAR DOKTOR BAHLIL PADA PORTAL BERITA M…
This research examines the news framing of the controversy surrounding Bahlil Lahadalia's doctoral degree on the news portal Mediaindonesia.com. Using a descriptive qualitative approach within a cr…
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- xiv, 19 3hlm.; ilus.; tab, 29 cm
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- T1803932025
STRATEGI CUSTOMER RELATIONSHIP MANAGEMENT DALAM PROSES RETENSI PELANGGAN INDI…
This study aimed to explore the Customer Relationship Management (CRM) strategy implemented by Telkom Regional 1 Sumatera in retaining customers of the Indibiz product, and to describe how the stra…
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- xvi, 175 hlm.; ilus.; tab.; 29 cm.
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- T1805202025
STRATEGI KOMUNIKASI PEMASARAN DALAM MENCIPTAKAN LOYALITAS KONSUMEN PADA CAFE …
This study aims to analyze marketing communication strategies in enhancing customer loyalty at Cafe Kopiloka 3.0 in Palembang. In an era of increasingly intense business competition, effective mark…
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- xiii, 92 hlm.; ilus.; tab, 29 cm
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- T1806422025
PENGELOLAAN PESAN PEMASARAN PADA AKUN INSTAGRAM CENTRAL BILLIARD DALAM MENARI…
One of the determining factors for the development of a business is marketing through social media. Instagram is a social media that is widely used by the public with 106 million users as of August…
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- xvi, 98 hlm.; ilus.; tab.; 29 cm.
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- T1803632025
STRATEGI KOMUNIKASI DINAS PEMBERDAYAAN PEREMPUAN DAN PERLINDUNGAN ANAK PROVIN…
Child sexual abuse is a serious problem that requires attention and appropriate handling. This study aims to determine the communication strategy of the South Sumatra Province Women's Empowerment a…
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- xiiii, 92 hlm.; ilus.; tab, 29 cm
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- T1806542025
REPRESENTASI MASKULINITAS PEREMPUAN DALAM FILM KILL BOKSOON 2023 (ANALISIS SE…
Penelitian ini membahas representasi maskulinitas perempuan dalam film Kill Boksoon (2023) dengan menggunakan pendekatan semiotika Roland Barthes. Film ini menampilkan sosok perempuan yang menampil…
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- xiiii, 130 hlm.; ilus.; tab, 29 cm
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- T1808952025
REPRESENTASI KOMUNIKASI ASERTIF ANTARA NENEK DAN CUCU PADA FILM HOW TO MAKE M…
This study examines the representation of assertive communication that occurs between grandmother and grandson in the film How To Make Million Before Grandma Dies using Roland Barthes' Semiotic ana…
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- xiv, 99 hlm.; ilus.; tab.; 29 cm
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- T1839152025
DAMPAK UNFOLLOW MEDIA INSTAGRAM TERHADAP HUBUNGAN INTERPERSONAL PADA KALANGAN…
Penelitian ini berjudul “Dampak Unfollow di Instagram terhadap Hubungan Interpersonal pada Kalangan Gen Z” (Studi pada Mahasiswa Ilmu Komunikasi FISIP Universitas Sriwijaya kampus Palembang) Me…
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- xvi, 175 hlm.; ilus.; tab.; 29 cm.
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- T1817012025
ANALISIS SEMIOTIKA ROLAND BARTHES DISKRIMINASI DAN RASIALISME DALAM FILM TENG…
Penelitian ini menganalisis representasi diskriminasi dan rasialisme dalam film Tenggelamnya Kapal Van Der Wijck menggunakan teori semiotika Roland Barthes. Film ini mengangkat konflik sosial yang …
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- xiii, 104 hlm.; ilus.; tab.; 29 cm.
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- T1816902025
PENGARUH INTEGRATED MARKETING COMMUNICATION (IMC) TERHADAP KEPUTUSAN PEMBELIA…
Penelitian ini bertujuan untuk menganalisis pengaruh Integrated Marketing Communication (IMC) terhadap keputusan pembelian produk Kaos Nyenyes di Kota Palembang dengan ekuitas merek sebagai variabe…
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- xiv, 105 hlm.; ilus.; tab.; 29 cm
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- T1839342025
PERSONAL BRANDING VERREL BRAMASTA MELALUI INSTAGRAM @bramastavrl DALAM KAMPAN…
Penelitian ini bertujuan untuk menganalisis bagaimana Verrel Bramasta membangun personal branding melalui akun Instagram pribadinya (@bramastavrl) dalam konteks kampanye politik menjelang Pemilu 20…
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- xvi, 155 hlm.; ilus.; tab, 29 cm
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- T1810872025
REPRESENTASI OBJEKTIFIKASI PEREMPUAN PADA SERIAL WEB MAIN API
Objectification of women in media, as portrayed in the web series Main Api (2024), remains a persistent issue, often veiled through subtle aesthetics. This series presents the objectification of wo…
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- v, 21 hlm.; ilus.; tab, 29 cm
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- T1811932025
POLA KOMUNIKASI ORGANISASI DI PT SUKANDA DJAYA CABANG PALEMBANG
Penelitian ini berjudul “Pola Komunikasi Organisasi Di PT Sukanda Djaya Cabang Palembang” yang bertujuan untuk menganalisis Pola Komunikas Organisasi yang ada di PT Sukanda Djaya Cabang Palemba…
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- xiii, 41 hlm.; ilus.; 29 cm
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- T1292852024
FENOMENA CULTURE SHOCK PADA PESERTA PERTUKARAN MAHASISWA MERDEKA (PMM) DI UNI…
One of the Merdeka Learning Campus programs is the Merdeka Student Exchange (PMM) which provides students with the opportunity to study in a new environment for one semester. However, the phenomeno…
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- xviii, 101 hlm.; ilus.; tab.; 29 cm
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- T1447842024
STRATEGI KOMUNIKASI PEMASARAN CILUPBAH SHOP MELALUI INSTAGRAM DALAM MENINGKAT…
In the current era of globalization, many new entrepreneurs want to develop theirbusinesses. Cihupbak Shop is one of the successful MSMEs engaged in various typesof businesses by utilizing social m…
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- xvi, 117 hlm.; ilus.; 29 cm
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- T1450542024
REPRESENTASI ANTI PATRIARKI PADA FILM BARBIE (Analisis Semiotika Roland Barth…
Film Barbie Live Action adalah suatu film komedi fantasi yang mengangkat tentang Gerakan perempuan dalam meninggalkan belenggu patriarki dan memilih kehidupan mereka sendiri tanpa ada batasan gende…
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- xv, 56 hlm.; ilus.; tab.; 29 cm
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- T1444932024
REPRESENTASI NILAI KELUARGA DALAM SERIAL NARCOS (Analisis Semiotika Serial Na…
Serial Narcos merupakan serial yang diangkat dari kisah nyata gembong narkoba terkenal yang pernah ada yaitu Pablo Escobar. Cerita ini berkolaborasi secara langsung dengan agen DEA yang menangani k…
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- xvii, 127 hlm.; ilus.; 29 cm
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- T1445172024
STRATEGI MEDIA RELATIONS SEQARA COMMUNICATIONS DALAM MENCIPTAKAN PUBLISITAS P…
This study discusses the Media Relations strategy to create publicity used by one of the PR consultants in Jakarta, PT Segara Mitra Komunika (SEQARA Communications) in the grand launching of the sa…
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- xv, 97 hlm.; ilus.; 29 cm
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- T1443122024
REPRESENTASI KETIDAKADILAN GENDER PADA PEREMPUAN DALAM SERIAL NETFLIX ‘GADI…
Film acts as mass media to represent reality in society. This is in line with the gender inequality that exists in the film series "Gadis Kretek" (2023). This research has a descriptive qualitative…
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- xv, 84 hlm.; ilus.; 29 cm
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- T1444592024
KOMODIFIKASI KEKERASAN PADA FILM JOHN WICK: CHAPTER 3 DAN JOHN WICK: CHAPTER 4
Film is a work of art that is full of certain symbols and has a message contained ini. Film is an entertainment medion with various genres in it, expecially the actionor violence genres. This resea…
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- xvii, 76 hlm.; ilus.; 29 cm
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- T1448482024
REPRESENTASI KEBIJAKAN PEMERINTAH DALAM IKLAN HYUNDAI IONIQ 5
The research entitled "Representation of Government Policy in Electric Vehicle Advertisements" discusses how government policy is represented in each text in an electric vehicle advertisement. The …
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- xv, 94 hlm.; ilus.; 29 cm
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- T1430732023
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