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ANALISIS DIGITAL BRANDING INFINITE LEARNING DALAM MEMBANGUN CITRA PERUSAHAAN
Amalia, Cindy Dwi

Transformasi digital besar-besaran pasca Pandemi Covid-19 hampir mengubah aktivitas dalam berbagai aspek kehidupan. Fenomena meningkatnya kemunculan Startup di Indonesia terindikasi oleh kemudahan …

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xvi, 175 hlm.; ilus.; tab.; 29 cm.
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T1770932025
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REPRESENTASI KETIDAKADILAN GENDER PADA PEREMPUAN DALAM SERIAL NETFLIX ‘GADI…
Kewilaa, Jeanne Putri

Film acts as mass media to represent reality in society. This is in line with the gender inequality that exists in the film series "Gadis Kretek" (2023). This research has a descriptive qualitative…

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xv, 84 hlm.; ilus.; 29 cm
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T1444592024
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KOMODIFIKASI KEKERASAN PADA FILM JOHN WICK: CHAPTER 3 DAN JOHN WICK: CHAPTER 4
Pangaribuan, Euriko Yoseph

Film is a work of art that is full of certain symbols and has a message contained ini. Film is an entertainment medion with various genres in it, expecially the actionor violence genres. This resea…

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xvii, 76 hlm.; ilus.; 29 cm
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T1448482024
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STRATEGI DIGITAL MARKETING DALAM MENINGKATKAN JUMLAH PENGGUNA APLIKASI GIWANG…
Iskandar, Deby Febriyanti

The Giwang Sumsel application is managed by the Digital Marketing team of the South Sumatra Department of Culture and Tourism, in collaboration with 17 regencies and cities in South Sumatra. As a g…

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ISBN/ISSN
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xiii, 56 hlm.; ill.; tab.; 29 cm.
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T1732702025
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KEHARMONISAN KELUARGA DALAM LAYAR: ANALISIS HIPERREALITAS DALAM VLOG BERTEMA …
Wulandari, Henny

This research is aimed at seeing how simulations, simulacra, and hyperrealities appear in the six vlogs about daily living with the family on the fadil jaidi youtube channel, as well as their impac…

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ISBN/ISSN
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xvi, 76 hlm.: Ilus., tab.; 29 cm
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T1733982025
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REPRESENTASI KEBIJAKAN PEMERINTAH DALAM IKLAN HYUNDAI IONIQ 5
Alhamsyah, Muhammad Tegar

The research entitled "Representation of Government Policy in Electric Vehicle Advertisements" discusses how government policy is represented in each text in an electric vehicle advertisement. The …

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ISBN/ISSN
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xv, 94 hlm.; ilus.; 29 cm
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T1430732023
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STRATEGI KOMUNIKASI PEMASARAN DALAM MENINGKATKAN PENJUALAN PADA SEKTOR SWASTA…
Lubis, M. Elfiandi Nanda

Every company must have an effective marketing communication strategy in their opinion in increasing sales, attracting consumers, and marketing communication strategies are used as a powerful strat…

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ISBN/ISSN
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xviii, 132 hlm.; ilus.; 29 cm
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T1430402023
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PENGARUH TINGKAT PENCAPAIAN MANAJEMEN IMPRESI TERHADAP PERSEPSI DUTA FAKULTAS…
Monaristi, Nur'adya Fitri

Ketika berkomunikasi, seseorang akan cenderung mengelola dirinya sesuai dengan apa yang diinginkannya. Oleh karena itu setiap orang melakukan pertunjukan dengan mengambil masing-masing peran bagi o…

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xxi, 124 hlm.; ilus.; 29 cm
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T1268632023
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AUDIT KOMUNIKASI KOMISI PEMILIHAN UMUM TERHADAP PELAKSANAAN PEMILU RAYA UMUM …
Ghaffiqi, Ghiffari Miraza

The General Election Commission of the Faculty of Social and Political Sciences, Sriwijaya University for the 2023 period using the Mix Methods research method, namely a quantitative descriptive me…

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ISBN/ISSN
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xv, 64 hlm.; ilus.; 29 cm
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Call Number
T1423572023
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DRAMATURGI PADA MEDIA SOSIAL: PENGGUNAAN FITUR CLOSE FRIENDS DI INSTAGRAM
Zulfaramadhan, Fazri

Aplikasi Instagram sebagai media sosial menyiadiakan fitur baru pada pengaturan Instagram stories, yaitu fitur close friends. Instagram stories merupakan salah satu fitur dari Instagram yang dapat …

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xiii, 71 hlm.; ilus.; 29 cm
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T1429092023
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EFEKTIVITAS KOMUNIKASI VIRTUAL PADA PENGGUNAAN APLIKASI DISCORD DIKALANGAN PE…
Ramadani, Muhammad Rasyid

With the rapid advancement of technology, there had been a proliferation of communication methods available to people, including virtual communication. One notable advancement in virtual communicat…

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ISBN/ISSN
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vii, 119 hlm.; ilus.; 29 cm
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T1428212023
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STRATEGI CUSTOMER RELATIONSHIP MANAGEMENT BALAI PENGELOLA KERETA API RINGAN S…
Danita, Nadia Rhama

penelitian ini menggunakan pisau analisa dari teori strategi customer relationship management buttle (2019) dengan dimensi strategy, analytical, dan operational yng telah dilakukan padar LRT sumsel…

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ISBN/ISSN
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xvi, 98 hlm.: Ilus., tab.; 29 cm
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T1701982025
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STRATEGI KOMUNIKASI PEMASARAN NUMEROUNO FITNESS PALEMBANG DALAM MEMPERTAHANKA…
Fakhirah, Annisa Bakhitah

Customer loyalty is the key to a company's success. This is a challenge for every company, especially in the fitness sector, to retain customers. This study aims to see how Numerouno fitness's mark…

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xv, 69 hlm.; ilus.; tab.; 29 cm.
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T1701952025
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ANALISIS STRATEGI KOMUNIKASI PEMERINTAH KOTA PALEMBANG STUDI PADA SOSIALISASI…
Hernandes, Annisa

Revitalization of traditional markets is one of the government's efforts to increase market competitiveness and improve facilities for traders and buyers. However, the revitalization process often …

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ISBN/ISSN
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xiv, 63 hlm.: Ilus., tab.; 29 cm
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Call Number
T1701832025
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MAKNA KONSEP DIRI: STUDI FENOMENOLOGI PADA MANTAN NARAPIDANA DI DESA BATU GAJ…
Purnamasari, Ulan

This study aims to explore the meaning of self-concept in former inmates in Batu Gajah Baru Village, North Musi Rawas Regency, with a focus on the experience of social reintegration, the meaning of…

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ISBN/ISSN
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xiv, 63 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1701692025
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REPRESENTASI PESAN MORAL DALAM FILM THE BALLAD OF BUSTER SCRUGGS (2018) (ANAL…
Laksono, Rizky Dikko

This research aims to understand how moral messages are represented in the film The Ballad of Buster Scruggs (2018), directed by Coen Brothers. As a mass communication medium, film not only provide…

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xv, 151 hlm.: Ilus., tab.; 29 cm
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Call Number
T1701322025
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AKUN MENFESS PADA X SEBAGAI MEDIA MENYUARAKAN KASUS KEKERASAN SEKSUAL (Studi …
Renvani, Rere

Victims of sexual violence tend to feel afraid to voice their cases directly to people around them, so they choose to use anonymous accounts mention confess as a medium to bridge the communication …

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ISBN/ISSN
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xiii, 62 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1699932025
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KAMPANYE SUSTAINABLE DEVELOPMENT GOALS PT RIAU ANDALAN PULP AND PAPER MELALUI…
Sihotang, Naomi Juliani

The pulp and paper industry faces increasing scrutiny regarding sustainability, particularly in Indonesia, where environmental concerns shape public perceptions of corporate responsibility. This st…

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ISBN/ISSN
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Collation
xiii, 91 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1701342025
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STRATEGI KOMUNIKASI PERSUASIF DRIVER OJEK KAMPUS KUY-JEK DALAM MENARIK MINAT …
Mujiburrahman, Mujiburrahman

This study aims to analyze the persuasive communication strategies used by motorcycle taxi drivers on the Kuy Jek campus in attracting customer interest in the Sriwijaya Indralaya University Campus…

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ISBN/ISSN
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Collation
xiv, 86 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1698382025
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DRAMATISME TOKOH POLITIK RAHAYU SARASWATI (Analisis Pentad atas Respon Rahayu…
Maulana, M. Cadtri Bagus

This study analyzed Rahayu Saraswati's communication strategy in the Skakmat talk show, which was aired on Pandji Pragiwaksono's YouTube channel. The research employed a qualitative method, with Ke…

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ISBN/ISSN
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xiv, 51 hlm.: tab.; 29 cm
Series Title
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Call Number
T1700692025
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KOMUNIKASI PERSUASIF LEMBAGA MASYARAKAT SEHAT SRIWIJAYA PALEMBANG DALAM KEPAT…
Kistko, Jennika Shangrilla

Palembang City was the largest contributor to TB cases in South Sumatra Province. As a form of support for the success of Tuberculosis treatment, which required 6–24 months, the Indonesian govern…

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ISBN/ISSN
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xii, 32 hlm.:ilus.; 29 cm
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Call Number
T1701602025
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GAMBARAN PERSEPSI DIET PADA MAHASISWA ILMU KOMUNIKASI YANG MENONTON VIDEO YOU…
Armanda, Muhammad

Diet is an activity in regulating eating patterns and choosing healthy types of food and aims to achieve ideal body weight and normal nutritional status. Until now, most people, especially students…

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ISBN/ISSN
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xi, 80 hlm.; tab.; 29 cm.
Series Title
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Call Number
T1701672025
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KEBIJAKANREDAKSIONALMEDIAONLINE SRIPOKU.COMDANINFOSUMSEL.IDPADA RUBRIKCITIZEN…
Simanjuntak, Pebri Seven

Citizen journalism provides a platform for the public to not only consume news but also produce information through online media. Sripoku.com and Infosumsel.id are online media platforms that provi…

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ISBN/ISSN
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xv, 73 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1701732025
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KOMUNIKASI INTERPERSONAL GURU DALAM MENINGKATKAN SEMANGAT BELAJAR DAN KREATIV…
Simbolon, Pierre Enos Jonatan

This study aims to explore how teacher's interpersonal communication enhances student's learning enthusiasm and creativity at SMA Methodist 2 Medan. Interpersonal communication refers to interactio…

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ISBN/ISSN
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xv, 75 hlm.: Ilus., tab.; 29 cm
Series Title
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Call Number
T1701712025
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PENGARUH GOJEK CAMPUS AMBASSADOR DAN BRAND IMAGE AMBASSADOR TERHADAP BRAND AW…
Amira, Tasya

A Brand Ambassador is someone appointed by a company or brand to represent, promote, and improve the brand's image in the public eye. Companies are currently competing to increase marketing by usin…

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ISBN/ISSN
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xiv, 32 hlm.:ilus., tab.; 29 cm
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Call Number
T1700712025
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PENGARUH TERPAAN KONTEN YOUTUBE DAN KETERLIBATAN INFLUENCER TERHADAP LOYALITA…
Jujur, Jenniver Restha

The presence of social media platforms, especially YouTube, has brought significant changes to how society consumes information and entertainment, one of which is through video content. This study …

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ISBN/ISSN
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Collation
xiii, 83 hlm.; ill.; tab.; 29 cm.
Series Title
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Call Number
T1700702025
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STRATEGI BRANDING DINAS KOMUNIKASI DAN INFORMATIKA PROVINSI SUMATERA SELATAN …
Anugrah, Agnes

Penelitian ini membahas strategi branding yang dilakukan oleh Dinas Komunikasi dan Informatika Provinsi Sumatera Selatan dalam membangun brand awareness Radio Sumsel. Dinas Komunikasi dan Informati…

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ISBN/ISSN
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Collation
xvii, 63 hlm.: tab.; 29 cm
Series Title
-
Call Number
T1701212025
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KOMUNIKASI PERSUASIF TB RANGERS MASYARAKAT SEHAT SRIWIJAYA DALAM UPAYA ELIMIN…
Simarmata, Novalisa Rumondang

Tuberculosis is one of the major public health challenges in Indonesia, with a high number of caes placing the country among those with the highest TB burden globally. Low healthy literacy contribu…

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ISBN/ISSN
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Collation
xviii, 263 hlm.; ilus.; tab.; 29 cm.
Series Title
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Call Number
T1766892025
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OPTIMALISASI PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DALAM PENANGANA…
Sari, Puteri Angela

The quality of hospital services that have not been optimized is an important concern in an effort to increase patient satisfaction. This study aims to determine the optimization of the application…

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ISBN/ISSN
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Collation
xv, 212 hlm.; ilus.; tab.; 29 cm.
Series Title
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Call Number
T1767142025
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KONSEP DIRI PELAKU VEGETARIAN PADA KOMUNITAS INTERNATIONAL NATURE LOVING ASSO…
Salim, Erick Setiawan

The vegetarian lifestyle is increasingly being adopted by various segments of society. The International Nature Loving Association (INLA) is one of the organizations that supports and facilitates t…

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ISBN/ISSN
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Collation
xix, 111 hlm.; ill.; tab.; 29 cm.
Series Title
-
Call Number
T1698072025
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