APA Style

Lee, Alvin, Edwards, Marks. (2013). marketing strategy, A life- cycle approach (1st). New York: Cambridge University Press.

Chicago Style

Lee, Alvin, Edwards, Marks. marketing strategy, A life- cycle approach. 1st New York: Cambridge University Press, 2013. Text.

MLA Style

Lee, Alvin, Edwards, Marks. marketing strategy, A life- cycle approach. 1st New York: Cambridge University Press, 2013. Text.

Turabian Style

Lee, Alvin, Edwards, Marks. marketing strategy, A life- cycle approach. 1st New York: Cambridge University Press, 2013. Print.