APA Style

Mullins, John W, Walker, Orville C, Jr. (2013). MARKETING MANAGEMENT, A Strategic Decision- Making Approach, Eighth Edition (8th). New York: The McGraw-Hill Companies, Inc.

Chicago Style

Mullins, John W, Walker, Orville C, Jr. MARKETING MANAGEMENT, A Strategic Decision- Making Approach, Eighth Edition. 8th New York: The McGraw-Hill Companies, Inc, 2013. Text.

MLA Style

Mullins, John W, Walker, Orville C, Jr. MARKETING MANAGEMENT, A Strategic Decision- Making Approach, Eighth Edition. 8th New York: The McGraw-Hill Companies, Inc, 2013. Text.

Turabian Style

Mullins, John W, Walker, Orville C, Jr. MARKETING MANAGEMENT, A Strategic Decision- Making Approach, Eighth Edition. 8th New York: The McGraw-Hill Companies, Inc, 2013. Print.