APA Style
Belch, George E, Belch, Michael A. (2004).
Advertising and Promotion; AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE, SIXTH EDITION (6).
New York:
The McGraw-Hill Companies.
Chicago Style
Belch, George E, Belch, Michael A.
Advertising and Promotion; AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE, SIXTH EDITION.
6
New York:
The McGraw-Hill Companies,
2004.
Text.
MLA Style
Belch, George E, Belch, Michael A.
Advertising and Promotion; AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE, SIXTH EDITION.
6
New York:
The McGraw-Hill Companies,
2004.
Text.
Turabian Style
Belch, George E, Belch, Michael A.
Advertising and Promotion; AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE, SIXTH EDITION.
6
New York:
The McGraw-Hill Companies,
2004.
Print.