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Image of UPAYA IBU RUMAH TANGGA DALAM MENAMBAH PENDAPATAN KELUARGA MELALUI BERDAGANG ONLINE PADA MASA PANDEMI DI KOTA SOLOK

Skripsi

UPAYA IBU RUMAH TANGGA DALAM MENAMBAH PENDAPATAN KELUARGA MELALUI BERDAGANG ONLINE PADA MASA PANDEMI DI KOTA SOLOK

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ABSTRAK Penelitian ini bertujuan untuk mendeskripsikan upaya ibu rumah tangga dalam menambah pendapatan keluarga melalui berdagang online di Kecamatan Tanjung Harapan Kota Solok. Adapun jenis penelitian ini adalah deskriptif dengan pendekatan kualitatif. Metode pengumpulan data dalam penelitian ini, yaitu observasi, wawancara, dan dokumentasi. Pemilihan informan menggunakan teknik purposive sampling sehingga didapatkan jumlah informan dalam penelitian ini 4 orang, yaitu ibu rumah tangga yang melakukan usaha berdagang online, seperti menjual donat, ceker mercon, boba, dan salad. Hasil penelitian yang dilakukan kepada ibu rumah tangga dalam membantu suami menambah pendapatan keluarga melalui usaha berdagang online pada masa pandemi dilakukan melalui dua upaya. Pertama, ibu rumah tangga menjalankan peran ganda dengan baik dan tanpa paksaan. Kedua, Ibu-ibu tersebut memanfaatkan akun sosial media, seperti pada aplikasi WhatsApp, Facebook, maupun Instagram dalam mempromosikan dagangan. Upaya yang dilakukan ibu rumah tangga tersebut sangat membantu dalam menambah pendapatan keluarga dan terpenuhinya kebutuhan sehari-hari secara finansial. Kata Kunci: Upaya Ibu Rumah Tangga, Peran Ganda, Menambah Pendapatan ABSTRACT This study aims to describe how the efforts of housewives in increasing family income through staying up late online in Tanjung Harapan District, Solok City. This type of research in descriptive with a qualitative approach. Data collection methods in this study are observation, interviews and documentation. The selection of informants used a purposivee sampling technique, so that the number of informants in this study was 4 people, namely hoisewives who did online trading business online such as selling donuts, claw firecrackers, boba, and salad. The results of research conducted on housewives in helping their husbands family income through online trading business during the pamdemic were carried out intwo ways. First, housewives carry out dual roles well and without coercion. Second, these mothers use social media accounts, such as the WhatsApp, Facebook, and Instagram applications in promoting their merchandise. The efforts made housewives are very helpful in increasing family income and fulfilling daily need financially. Keywords: Efforts of Housewives, Dual Roles, Increase Income


Availability
Inventory Code Barcode Call Number Location Status
2107000889T51904T519042021Central Library (REFERENCES)Available but not for loan - Not for Loan
Detail Information
Series Title
-
Call Number
T519042021
Publisher
Inderalaya : Prodi Pendidikan Luar Sekolah, Fakultas Keguruan dan Ilmu Pendidikan Universitas riwijaya., 2021
Collation
xi, 69 hlm. : ilus. ; 28 cm
Language
Indonesia
ISBN/ISSN
-
Classification
332.024 07
Content Type
Text
Media Type
unmediated
Carrier Type
-
Edition
-
Subject(s)
Prodi Pendidikan Luar Sekolah
Ekonomi-Pendapatan Keluarga
Specific Detail Info
-
Statement of Responsibility
DS
Other version/related

No other version available

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  • UPAYA IBU RUMAH TANGGA DALAM MENAMBAH PENDAPATAN KELUARGA MELALUI BERDAGANG ONLINE PADA MASA PANDEMI DI KOTA SOLOK
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