Text

KOMUNIKASI PEMASARAN PARIWISATA (STUDI PADA DINAS PEMUDA, OLAHRAGA DAN PARIWISATA KABUPATEN MUSI BANYUASIN DALAM MEMPROMOSIKAN PARIWISATA TAHUN 2020)

---

Penilaian

---

This research aimed to find out the marketing communication in Musi Banyuasin Regency in term of tourism promotion. This study used a qualitative method. The data used in this study came from the Department of Youth, Sports, and Tourism of Musi Banyuasin Regency. The data collection techniques were in-depth interviews, observation, and documentation study. The chosen informants were 3 people which consisting of 2 staffs from Department of Youth, Sports and Tourism of Musi Banyuasin Regency who have an understanding and are responsible, especially in the field of tourism promotion and a tourist. To examine the validity of the data, researcher applied triangulation technique. To analyze the data, this research used data reduction, data presentation, and conclusion. The result of the study indicated that tourism marketing communication is carried out well by the Department of Youth, Sports, and Tourism of Musi Banyuasin concerning the tourism promotion in Musi Banyuasin Regency. Keywords: Tourism Marketing Communication, Musi Banyuasin Regency

---

Availability

Inventory Code	Barcode	Call Number	Location	Status
2007000659	T38539	T385392020	Central Library (REFERENCES)	Available but not for loan - Not for Loan

Detail Information

Series Title

-

Call Number

T385392020

Publisher

Palembang : Program Studi Ilmu Komunikasi, Fakultas Ilmu Sosial Dan Ilmu Politik., 2020

Collation

xv, 120 hlm. : ilus. ; 29 cm

Language

Indonesia

ISBN/ISSN

-

Classification

658.81

Content Type

-

Media Type

-

Carrier Type

-

Edition

-

Subject(s)

Pemasaran
Jurusan Ilmu Komunikasi

Specific Detail Info

-

Statement of Responsibility

AA

Other version/related

File Attachment

Comments

---

You must be logged in to post a comment