APA Style

Kerin, Roger A., Peterson, Robert A.. (1993). STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS, SIXTH EDITION (6). Needham Heights, Massachusetts: ALLYN AND BACON.

Chicago Style

Kerin, Roger A., Peterson, Robert A.. STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS, SIXTH EDITION. 6 Needham Heights, Massachusetts: ALLYN AND BACON, 1993. Text.

MLA Style

Kerin, Roger A., Peterson, Robert A.. STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS, SIXTH EDITION. 6 Needham Heights, Massachusetts: ALLYN AND BACON, 1993. Text.

Turabian Style

Kerin, Roger A., Peterson, Robert A.. STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS, SIXTH EDITION. 6 Needham Heights, Massachusetts: ALLYN AND BACON, 1993. Print.