APA Style

Congram, Carole A., Friedman, Margaret L.. (1991). The AMA Handbook of MARKETING FOR THE SERVICE INDUSTRIES . New York: AMACOM.

Chicago Style

Congram, Carole A., Friedman, Margaret L.. The AMA Handbook of MARKETING FOR THE SERVICE INDUSTRIES. New York: AMACOM, 1991. Text.

MLA Style

Congram, Carole A., Friedman, Margaret L.. The AMA Handbook of MARKETING FOR THE SERVICE INDUSTRIES. New York: AMACOM, 1991. Text.

Turabian Style

Congram, Carole A., Friedman, Margaret L.. The AMA Handbook of MARKETING FOR THE SERVICE INDUSTRIES. New York: AMACOM, 1991. Print.