APA Style

Samson, Harland E.. (1992). ADVERTISING: PLANNING & TECHNIQUES, THIRD EDITION (3rd). Cincinnati, Ohio: South-Western Pub. Co.

Chicago Style

Samson, Harland E.. ADVERTISING: PLANNING & TECHNIQUES, THIRD EDITION. 3rd Cincinnati, Ohio: South-Western Pub. Co, 1992. Text.

MLA Style

Samson, Harland E.. ADVERTISING: PLANNING & TECHNIQUES, THIRD EDITION. 3rd Cincinnati, Ohio: South-Western Pub. Co, 1992. Text.

Turabian Style

Samson, Harland E.. ADVERTISING: PLANNING & TECHNIQUES, THIRD EDITION. 3rd Cincinnati, Ohio: South-Western Pub. Co, 1992. Print.