APA Style

Kinnear, Thomas C., Taylor, James R.. (1991). MARKETING RESEARCH AN APPLIED APPROACH . New York: McGraw-Hill.

Chicago Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill, 1991. Text.

MLA Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill, 1991. Text.

Turabian Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill, 1991. Print.