APA Style

Kinnear, Thomas C., Taylor, James R.. (1983). MARKETING RESEARCH AN APPLIED APPROACH . New York: McGraw-Hill Book Company.

Chicago Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill Book Company, 1983. Text.

MLA Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill Book Company, 1983. Text.

Turabian Style

Kinnear, Thomas C., Taylor, James R.. MARKETING RESEARCH AN APPLIED APPROACH. New York: McGraw-Hill Book Company, 1983. Print.