APA Style

Mauborgne, Renee, Kim, W Chan. (2005). BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make the Competition Irrelevant . Massachusetts: Harvard Business School Press.

Chicago Style

Mauborgne, Renee, Kim, W Chan. BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make the Competition Irrelevant. Massachusetts: Harvard Business School Press, 2005. Text.

MLA Style

Mauborgne, Renee, Kim, W Chan. BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make the Competition Irrelevant. Massachusetts: Harvard Business School Press, 2005. Text.

Turabian Style

Mauborgne, Renee, Kim, W Chan. BLUE OCEAN STRATEGY : How to Create Uncontested Market Space and Make the Competition Irrelevant. Massachusetts: Harvard Business School Press, 2005. Print.