APA Style
Guiltinan, Joseph P, Paul, Gordon W. (1988).
MARKETING MANAGEMENT: Strategies and Programs .
New York:
McGraw-Hill Book Company.
Chicago Style
Guiltinan, Joseph P, Paul, Gordon W.
MARKETING MANAGEMENT: Strategies and Programs.
New York:
McGraw-Hill Book Company,
1988.
Text.
MLA Style
Guiltinan, Joseph P, Paul, Gordon W.
MARKETING MANAGEMENT: Strategies and Programs.
New York:
McGraw-Hill Book Company,
1988.
Text.
Turabian Style
Guiltinan, Joseph P, Paul, Gordon W.
MARKETING MANAGEMENT: Strategies and Programs.
New York:
McGraw-Hill Book Company,
1988.
Print.