APA Style

Shimp, Terence A. (2010). Integrated Marketing Communication in Advertising and Promotion 8e (8). Australia: South-Western Cengage Learning.

Chicago Style

Shimp, Terence A. Integrated Marketing Communication in Advertising and Promotion 8e. 8 Australia: South-Western Cengage Learning, 2010. Text.

MLA Style

Shimp, Terence A. Integrated Marketing Communication in Advertising and Promotion 8e. 8 Australia: South-Western Cengage Learning, 2010. Text.

Turabian Style

Shimp, Terence A. Integrated Marketing Communication in Advertising and Promotion 8e. 8 Australia: South-Western Cengage Learning, 2010. Print.