APA Style
Kim, W. Chan, Mauborgne, Renee. (2015).
BLUE OCEAN STRATEGY: How to Create Uncontested Market Space and Make the Competition Irrelevant .
Boston, Massachusetts:
Harvard Business Review Press.
Chicago Style
Kim, W. Chan, Mauborgne, Renee.
BLUE OCEAN STRATEGY: How to Create Uncontested Market Space and Make the Competition Irrelevant.
Boston, Massachusetts:
Harvard Business Review Press,
2015.
Text.
MLA Style
Kim, W. Chan, Mauborgne, Renee.
BLUE OCEAN STRATEGY: How to Create Uncontested Market Space and Make the Competition Irrelevant.
Boston, Massachusetts:
Harvard Business Review Press,
2015.
Text.
Turabian Style
Kim, W. Chan, Mauborgne, Renee.
BLUE OCEAN STRATEGY: How to Create Uncontested Market Space and Make the Competition Irrelevant.
Boston, Massachusetts:
Harvard Business Review Press,
2015.
Print.