APA Style
Cravens, David W. (1982).
Strategic Marketing .
Homewood, Illinois:
Richard D. Irwin, Inc.
Chicago Style
Cravens, David W.
Strategic Marketing.
Homewood, Illinois:
Richard D. Irwin, Inc,
1982.
Text.
MLA Style
Cravens, David W.
Strategic Marketing.
Homewood, Illinois:
Richard D. Irwin, Inc,
1982.
Text.
Turabian Style
Cravens, David W.
Strategic Marketing.
Homewood, Illinois:
Richard D. Irwin, Inc,
1982.
Print.