APA Style
Dunn, Michael E., Halsall, Chris. (2009).
The Marketing Accountability Imperative ; Driving Superior Return on Marketing Investments .
San Francisco:
Jossey-Bass.
Chicago Style
Dunn, Michael E., Halsall, Chris.
The Marketing Accountability Imperative ; Driving Superior Return on Marketing Investments.
San Francisco:
Jossey-Bass,
2009.
Text.
MLA Style
Dunn, Michael E., Halsall, Chris.
The Marketing Accountability Imperative ; Driving Superior Return on Marketing Investments.
San Francisco:
Jossey-Bass,
2009.
Text.
Turabian Style
Dunn, Michael E., Halsall, Chris.
The Marketing Accountability Imperative ; Driving Superior Return on Marketing Investments.
San Francisco:
Jossey-Bass,
2009.
Print.