APA Style

Chisnall, Peter M.. (1991). The Essence of MARKETING RESEARCH . New York: Prentice Hall.

Chicago Style

Chisnall, Peter M.. The Essence of MARKETING RESEARCH. New York: Prentice Hall, 1991. Text.

MLA Style

Chisnall, Peter M.. The Essence of MARKETING RESEARCH. New York: Prentice Hall, 1991. Text.

Turabian Style

Chisnall, Peter M.. The Essence of MARKETING RESEARCH. New York: Prentice Hall, 1991. Print.