APA Style
Kotler, Philip, Armstrong, Gary. (2008).
Principles of Marketing 12e (12th).
New Jersey:
Pearson Prentice Hall.
Chicago Style
Kotler, Philip, Armstrong, Gary.
Principles of Marketing 12e.
12th
New Jersey:
Pearson Prentice Hall,
2008.
Text.
MLA Style
Kotler, Philip, Armstrong, Gary.
Principles of Marketing 12e.
12th
New Jersey:
Pearson Prentice Hall,
2008.
Text.
Turabian Style
Kotler, Philip, Armstrong, Gary.
Principles of Marketing 12e.
12th
New Jersey:
Pearson Prentice Hall,
2008.
Print.