Image of IMPLEMENTASI STRATEGI KOMUNIKASI PEJABAT PENGELOLA INFORMASI DAN DOKUMENTASI (PPID) DINAS KOMUNIKASI DAN INFORMATIKA KOTA PALEMBANG DALAM MEMBERIKAN PELAYANAN INFORMASI PUBLIK

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IMPLEMENTASI STRATEGI KOMUNIKASI PEJABAT PENGELOLA INFORMASI DAN DOKUMENTASI (PPID) DINAS KOMUNIKASI DAN INFORMATIKA KOTA PALEMBANG DALAM MEMBERIKAN PELAYANAN INFORMASI PUBLIK

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This study aims to analyze the implementation of communication strategies by the Information and Documentation Management Officer (PPID) at the Communication and Informatics Office of Palembang City in delivering public information services. Communication strategy serves as a key element in promoting effective and transparent information disclosure, as mandated by Law Number 14 of 2008 concerning Public Information Disclosure (UU KIP). This research employs a qualitative method with a descriptive approach, using data collection techniques such as in-depth interviews, observation, and document study. The main theory used in this study is the public relations strategy model by Cutlip, Center, and Broom, which includes four stages: defining the problem, planning and programming, taking action and communicating, and evaluating the program. The findings indicate that the PPID has not yet fully optimized the implementation of communication strategies in its services. Several challenges remain, including the public’s limited understanding of their right to information, suboptimal use of digital media, and inadequate evaluation mechanisms that involve public participation. Therefore, improving service quality, utilizing information technology effectively, and increasing public education are essential aspects that need to be strengthened to achieve public information services that are participatory, efficient, and transparent.

Availability
Inventory Code Barcode Call Number Location Status
2507004499T179926T1799262025Central Library (REFERENCE)Available but not for loan - Not for Loan
Detail Information
Series Title
-
Call Number
T1799262025
Publisher
Indralaya : Prodi Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Sriwijaya.,
Collation
xvi, 125 hlm.; ilus.; tab.; 29 cm.
Language
Indonesia
ISBN/ISSN
-
Classification
302.207
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Komunikasi
Specific Detail Info
-
Statement of Responsibility
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No other version available

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