Skripsi

REPRESENTASI MAKNA PERSAHABATAN DALAM VIDEO MUSIK “KITA KE SANA” KARYA HINDIA (ANALISIS SEMIOTIKA ROLAND BARTHES)

---

Penilaian

---

This research analyzes the representation of the meaning of friendship in the music video Kita ke Sana by Hindia using Roland Barthes' semiotic approach. The purpose of this research is to identify how the meaning of friendship is represented through the three levels of meaning in Barthes' theory, namely denotation, connotation, and myth, and to examine DeVito's theory of friendship which includes utility, affirmation, ego support, stimulation, and security. This research uses a qualitative method with semiotic analysis. Data were obtained through music video observation and analysis of visual elements, lyrics, and symbols. The results show that at the denotation level, the video depicts the characters' social interactions in daily life. At the connotation level, visual symbols build the meaning of friendship that reflects affirmation through togetherness, ego support in emotional support, and stimulation in shared adventures. At the mythic level, the video reinforces the idea that friendship shapes an individual's social identity, in line with the concepts of utility and security in DeVito's theory. The conclusion shows that this music video effectively represents the meaning of friendship in a digital social and cultural context. This study provides insights into how popular media convey social and emotional values through visual and symbolic narratives. Keywords: Representation, Friendship, Roland Barthes' Semiotics, Music video Kita ke Sana

---

Availability

Inventory Code	Barcode	Call Number	Location	Status
2507004319	T178403	T1784032025	Central Library (Reference)	Available but not for loan - Not for Loan

Detail Information

Series Title

-

Call Number

T1784032025

Publisher

Indralaya : Prodi Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Sriwijaya., 2025

Collation

xvi, 175 hlm.; ilus.; tab.; 29 cm.

Language

Indonesia

ISBN/ISSN

-

Classification

302.207

Content Type

Text

Media Type

-

Carrier Type

-

Edition

-

Subject(s)

Komunikasi

Specific Detail Info

-

Statement of Responsibility

MI

Other version/related

File Attachment

Comments

---

You must be logged in to post a comment