Skripsi

PENGGUNAAN METODE USER EXPERIENCE QUESTIONNAIRE (UEQ) DALAM ANALISIS USER EXPERIENCE PADA APLIKASI BIMA+

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Penilaian

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The rapid advancement of digital technology has encouraged telecommunication companies to provide services that are not only functional but also offer an optimal user experience. BIMA+, a digital application developed by Tri Indonesia, serves as a key platform for users to access various services and engaging features. The BIMA+ app holds a rating of 4.6 on Play Store of Android. This study aims to analyze the user experience of the BIMA+ application using the User Experience Questionnaire (UEQ) method, which evaluates six main aspects: Attractiveness, Perspicuity, Efficiency, Dependability, Stimulation, and Novelty. This method is employed to identify users’ perceptions regarding the quality of their interaction with the application. Data were collected through an online questionnaire distributed to active BIMA+ users, resulting in a total of 102 valid responses. The results indicate that Attractiveness received a good score (1.66), Efficiency scored good (1.63), Perspicuity scored good (1.75), Dependability scored above average (1.44), Stimulation scored good (1.40), and Novelty scored above average (0.97), though the latter approached the lower limit of the average range. Some aspects still require improvement, particularly in Dependability and Novelty, to enhance the overall effectiveness and user satisfaction of the BIMA+ application.

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2507004110	T175952	T1759522025	Central Library (REFERENCE)	Available but not for loan - Not for Loan

Detail Information

Series Title

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Call Number

T1759522025

Publisher

Indralaya : Prodi Sistem Komputer, Fakultas Ilmu Komputer Universitas Sriwijaya., 2025

Collation

xvii, 117 hlm.; ilus.; tab.; 29 cm

Language

Indonesia

ISBN/ISSN

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Classification

004.07

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Sistem komputer

Specific Detail Info

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Statement of Responsibility

TUTI

Other version/related

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