Image of PENGARUH KENAIKAN TARIF PPN 12% PADA PERDAGANGAN MELALUI SISTEM ELEKTRONIK, LITERASI PERPAJAKAN, DAN PENGGUNAAN E-WALLET TERHADAP KEPUTUSAN PEMBELIAN LANGGANAN STREAMING DIGITAL SPOTIFY(STUDI PADA MAHASISWA PERGURUAN TINGGI DI KOTA PALEMBANG)

Skripsi

PENGARUH KENAIKAN TARIF PPN 12% PADA PERDAGANGAN MELALUI SISTEM ELEKTRONIK, LITERASI PERPAJAKAN, DAN PENGGUNAAN E-WALLET TERHADAP KEPUTUSAN PEMBELIAN LANGGANAN STREAMING DIGITAL SPOTIFY(STUDI PADA MAHASISWA PERGURUAN TINGGI DI KOTA PALEMBANG)

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This study aims to examine the effect of the 12% Value Added Tax (VAT) increase on electronic commerce, tax literacy, and e-wallet usage on the purchase decision of Spotify digital streaming subscriptions among university students in Palembang City. The research employs a quantitative approach with primary data collected through an online questionnaire distributed to 100 respondents selected using purposive sampling. The data were analyzed through classical assumption testing, multiple linear regression, hypothesis testing (t-test and F-test), and the coefficient of determination, using SPSS version 25. The results indicate that all independent variables namely the 12% VAT increase on electronic commerce, tax literacy, and e-wallet usage have a significant effect, both partially and simultaneously, on the purchase decision of Spotify subscriptions. These findings suggest that fiscal policy and digital behavior play a crucial role in influencing consumer decisions regarding subscription based digital services. Keywords: : VAT on trading through electronic systems, Tax Literacy, E-Wallet, Purchase Decision, Spotify.

Availability
Inventory Code Barcode Call Number Location Status
2507004078T177187T1771872025Central Library (REFERENCE)Available but not for loan - Not for Loan
Detail Information
Series Title
.
Call Number
T1771872025
Publisher
Indralaya : Prodi Ekonomi Pembangunan, Fakultas Ekonomi Universitas Sriwijaya.,
Collation
xvi, 125 hlm.; ilus.; tab.; 29 cm
Language
Indonesia
ISBN/ISSN
-
Classification
339.507
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Ekonomi pembangunan
Specific Detail Info
-
Statement of Responsibility
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No other version available

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