Skripsi

PENGARUH INSENTIF PPN, PPNBM, DAN PKB TERHADAP MINAT BELI KENDARAAN LISTRIK DI KOTA PALEMBANG

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Penilaian

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This study aims to analyze the effect of Value-Added Tax (VAT) incentives, Luxury Goods Tax (PPnBM) incentives, and Motor Vehicle Tax (PKB) incentives on the purchase intention of electric vehicles in Palembang. The research method used is quantitative with purposive sampling technique based on the Isaac and Michael formula. The sample consists of 280 respondents from Palembang who are over 20 years old and have a minimum income of IDR 5.000.000 per month. This study uses Partial Least Square (PLS) analysis technique with SmartPLS 4.0 as the analytical tool through the Structural Equation Modelling (SEM) approach. The results of the study show that VAT incentives, PPnBM incentives, and PKB incentives have a positive and significant effect on the purchase intention of electric vehicles in Palembang

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2507002408	T171571	T1715712025	Central Library (Reference)	Available but not for loan - Not for Loan

Detail Information

Series Title

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Call Number

T1715712025

Publisher

Indralaya : Prodi Akuntansi, Fakultas Ekonomi Universitas Sriwijaya., 2025

Collation

xxi, 184 hlm.; ilus.; tab.; 29 cm.

Language

Indonesia

ISBN/ISSN

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Classification

658.810 7

Content Type

Text

Media Type

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Carrier Type

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Edition

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Subject(s)

Manajemen pemasaran

Specific Detail Info

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Statement of Responsibility

MI

Other version/related

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