Skripsi

PENGEMBANGAN LEAFLEAT TIGA DIMENSI SEBAGAI MEDIA PROMOSI KERAJINAN BUNGA RAMPAI DI DESA LUBUK SAKTI

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Penilaian

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Potpourri handicrafts are one of the cultural products that have high aesthetic value and symbolic value. However, the lack of promotional media is an obstacle in introducing this craft to the wider community. This research aims to develop three dimensional leaflettes as a medium for promoting potpourri handicrafts in Lubuk Sakti Village, Ogan Ilir Regency. The method used is Research and Development (R&D) with the Bord And Gall development process which is simplified into six stages, namely information collection, initial product development, validation of product revision experts, field trials and product finalization. The results of the study show that the three-dimensional leafleting developed is considered very feasible based on the validation of 95% linguists, 87% media experts and 90% material experts. The data collection used in this study is questionnaires and documentation. The implementation or trial of leafleting products is carried out in three ways, namely a one-to-one trial with 3 subjects of potpourri handicrafts, a small group with 7 potpourri craftsmen, and a consumer trial with 10 people using the purposive sampling method. Based on the results of the validation, it was concluded that the leafleat was declared valid and practical based on the results of expert validation and trials with a category of very feasible to be used as a media for promoting traditional food in Tanjung Sejaro Village, Ogan Ilir Regency. In conclusion, this leafleat is effectively used as a promotional medium to increase the attraction and marketing of potpourri handicrafts. Keywords: Potpourri, Creative Industri, Three- Dimensional leafleat, promotional Media

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2507002321	T171306	T1713062025	Central Library (REFERENCES)	Available but not for loan - Not for Loan

Detail Information

Series Title

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Call Number

T1713062025

Publisher

Indralaya : Prodi Pendidikan Masyarakat, Fakultas Keguruan dan Ilmu Pendidikan Universitas Sriwijaya., 2025

Collation

xiv, 74 hlm.; ilus.; tab.; 29 cm.

Language

Indonesia

ISBN/ISSN

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Classification

371.307

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Media Pendidikan
Prodi Pendidikan Masyarakat

Specific Detail Info

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Statement of Responsibility

TUTI

Other version/related

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