Skripsi
STRATEGI KAMPANYE LOVE MYSELF DALAM MENYUARAKAN ANTI KEKERASAN TERHADAP ANAK-ANAK DAN REMAJA PADA TAHUN 2017-2021
This study aims to determine how the campaign strategy carried out by the United Nations Children’s Fund (UNICEF) and Bangtan Sonyeondan (BTS) in voicing anti-violence against children and teenagers in 2017-2021. violence is a physical or psychological act, whether international or unintentional, direct or indirect, individual or structural, and carried out by a person or group of people. Violence often occurs among children and teenagers at school, at home and on social media. UNICEF and BTS cooperation to promote anti-violence through the Love Myself campaign to reduce violence among children and teenagers and fight for their rights. This study used descriptive qualitative method. This study explains the campaign strategy used by UNICEF and BTS in an effort to voice anti-violence through W. Lance Bennett and Alexandra Segerberg’s connective action theory based on three main parts, namely public participation, digital space, and communication networks. By using connective action theory, the questions in this research have been answered.
Inventory Code | Barcode | Call Number | Location | Status |
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2407001429 | T140484 | T1404842023 | Central Library (References) | Available but not for loan - Not for Loan |
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