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STRATEGI DIPLOMASI EKONOMI SINGAPURA DALAM KETAHANAN EKONOMI MELALUI KONSER ‘THE ERAS TOUR’ TAYLOR SWIFT TAHUN 2024
This research aims to see and analyze Singapore's economic diplomacy strategy in maintaining economic resilience through the holding of Taylor Swift's 'The Eras Tour' international music concert in 2024. The background of this research arises because of global challenges such as economic slowdown and geopolitical uncertainty that affect the state of the economy, even though Singapore is a developed country with a relatively stable economy. Singapore is facing the problem of economic slowdown in the country, so it needs to maintain its economic resilience with an innovative approach which utilizes the tourism and entertainment sector. This research uses a qualitative method with a descriptive approach that utilizes secondary data, such as literature, articles, news reports, and documentation. Economic diplomacy in this study is understood as a strategic tool to strengthen economic resilience through the tourism and entertainment sectors. The organization of this concert reflectsS the success of Singapore's economic diplomacy strategy in facing global challenges. The results concluded that this step had a positive impact on Singapore's economy, including increased state revenue, international competitiveness, and strengthening its image as an entertainment and tourism center.
Inventory Code | Barcode | Call Number | Location | Status |
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2507000180 | T164500 | T1645002025 | Central Library (REFERENCE) | Available but not for loan - Not for Loan |
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