Skripsi

PENGARUH SOCIAL MEDIA MARKETING TERHADAP KEPUTUSAN PENGUNJUNG DI 3D STABLE PALEMBANG

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Penilaian

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This research aims to determine the Influence of Social Media Marketing on visitor decisions at 3D Stable Palembang. The research method used is a quantitative method. The population in this study were all visitors to 3D Stable Palembang using a sample of 100 respondents. The data collection method used in this research is a questionnaire. The analysis technique used is multiple linear regression analysis. Based on teh results of the analysis, it was concluded that Social Media Marketing had a simultaneous and significant influence on visitor decisions at 3D Stable Palembang. Keyword : Social Media Marketing, Visitor Decisions

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2407000667	T138272	T1382722024	Central Library (Referens)	Available

Detail Information

Series Title

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Call Number

T1382722024

Publisher

Indralaya : Prodi Manajemen, Fakultas Ekonomi Universitas Sriwijaya., 2024

Collation

xvi, 71 hlm.; ilus.; 29 cm

Language

Indonesia

ISBN/ISSN

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Classification

658.810 7

Content Type

Text

Media Type

unmediated

Carrier Type

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Edition

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Subject(s)

Prodi Manajemen, Manajemen Pemasaran

Specific Detail Info

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Statement of Responsibility

MURZ

Other version/related

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