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Image of The Marketisation of Higher Education

Electronic Resource

The Marketisation of Higher Education

Branch, John D. - Personal Name; Christiansen, Bryan - Personal Name;

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This edited volume explores the nature, scope, and consequences of the marketisation of higher education. Chapters identify different practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and regulate it. The volume takes a holistic approach, following the notion that the marketisation of higher education both drives and is driven by the universities which form the higher education market.


Availability
Inventory Code Barcode Call Number Location Status
2108000379EB0003668378.101 TheCentral Library (OPAC)Available
Detail Information
Series Title
Marketing and Communication in Higher Education
Call Number
378.101 The
Publisher
Switzerland : Palgrave Macmillan Cham., 2021
Collation
XIV, 466p.:Ill
Language
English
ISBN/ISSN
978-3-030-67441-0
Classification
378.101
Content Type
Ebook
Media Type
-
Carrier Type
online resource
Edition
1
Subject(s)
Great britain
Specific Detail Info
-
Statement of Responsibility
BRF
Other version/related

No other version available

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  • The Marketisation of Higher Education
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