Skripsi

ANALISIS STRATEGI PROMOSI WISATA GUNUNG DEMPO DALAM UPAYA MENINGKATKAN KUNJUNGAN WISATAWAN (STUDI PADA DINAS PARIWISATA KOTA PAGAR ALAM)

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Penilaian

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This study is entitled "Analysis of Mount Dempo Tourism Promotion Strategies in an Effort to Increase Tourist Visits (Study at the Pagar Alam City Tourism Office)" which aims to find out how the Mount Dempo tourism promotion strategy is in an effort to increase tourist visits by the Pagar Alam City Tourism Office. The type of research used is qualitative research methods. This research was carried out at the Pagar Alam City Tourism Office. Data collection techniques in this study were carried out through observation, in-depth interviews and documentation. This research looks at the promotion strategy carried out by the Pagar Alam City Tourism Office using the theory of tourism communication by Burhan Bungin (2015). The results of this study indicate that the potential possessed by Mount Dempo tourism is an attraction for tourists to visit. The promotion implemented by the Pagar Alam City Tourism Office has been carried out well. Keywords: Promotion Strategy, Tourism, Tourists, Mount Dempo

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2307004476	T93044	T930442023	Central Library (REFERENS)	Available but not for loan - Not for Loan

Detail Information

Series Title

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Call Number

T930442023

Publisher

Indralaya : Prodi Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sriwijaya., 2023

Collation

xiv, 110 hlm.; ilus.; 29 cm

Language

Indonesia

ISBN/ISSN

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Classification

910.207

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Prodi Ilmu Komunikasi
Aneka Ragam tentang Perjalanan

Specific Detail Info

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Statement of Responsibility

SAMSUL

Other version/related

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