Skripsi

STRATEGI PEMERINTAH INDONESIA DALAM OPTIMALISASI MICE (MEETING, INCENTIVE, CONVENTION, EXHIBITION) UNTUK MENARIK WISATAWAN MANCANEGARA

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Penilaian

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MICE industry activities in Indonesia as an industry show that MICE is a sector in the tourism business. Tourism business activities where the main goal of delegates or participants in MICE activities is to travel and attend an activity or event related to a common goal while enjoying tourism activities. The Covid 19 pandemic that is happening all over the world has an impact on business tourism/MICE (Meeting, Incentive, Convention and Exhibition) activities that cannot be actively carried out. This study aims to identify and analyze the concept of MICE based on Government Regulation no. 5 of 2017 in an effort to realize Indonesia as a tourist destination that is of interest to foreign tourists. The research method used is a case study of phenomena that occur to identify what are the Indonesian government's strategies for optimizing MICE, which consist of four factors, namely accessibility, attractions, amenities and the support of human resources and stakeholders. The results of the study show that Indonesia's readiness to become a tourism destination is sufficient but still lagging behind neighboring countries, Singapore, Malaysia and Thailand. Keywords: CHSE Guidelines, Covid-19 Pandemic, MICE, Tourism Business

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Availability

Inventory Code	Barcode	Call Number	Location	Status
2307004945	T126629	T1266292022	Central Library (Referens)	Available but not for loan - Not for Loan

Detail Information

Series Title

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Call Number

T1266292022

Publisher

Indralaya : Prodi Ilmu Hubungan Internasional, Fakultas Ilmu Sosial dan Politik Universitas Srwijaya., 2022

Collation

xi, 48 hlm.; Ilus.; 29 cm

Language

Indonesia

ISBN/ISSN

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Classification

363.607

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Prodi Ilmu Hubungan Internasional
Masalah Utilitas Umum

Specific Detail Info

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Statement of Responsibility

SRI

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