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Image of Applying Predictive Analytics

Electronic Resource

Applying Predictive Analytics

McCarthy, Richard V. - Personal Name; McCarthy,Mary M. - Personal Name; Ceccucci,Wendy - Personal Name; Halawi, Leila - Personal Name;

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This textbook presents a practical approach to predictive analytics for classroom learning. It focuses on using analytics to solve business problems and compares several different modeling techniques, all explained from examples using the SAS Enterprise Miner software. The authors demystify complex algorithms to show how they can be utilized and explained within the context of enhancing business opportunities. Each chapter includes an opening vignette that provides real-life example of how business analytics have been used in various aspects of organizations to solve issue or improve their results. A running case provides an example of a how to build and analyze a complex analytics model and utilize it to predict future outcomes.


Availability
Inventory Code Barcode Call Number Location Status
1908002212EB0002919006.312 AppCentral Library (OPAC)Available
Detail Information
Series Title
-
Call Number
006.312 App
Publisher
Switzerland : Springer Cham., 2019
Collation
X, 205p.:lll
Language
English
ISBN/ISSN
978-3-030-14038-0
Classification
006.312
Content Type
Ebook
Media Type
-
Carrier Type
online resource
Edition
1
Subject(s)
Data mining
Specific Detail Info
-
Statement of Responsibility
BRF
Other version/related

No other version available

File Attachment
  • Applying Predictive Analytics
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