Skripsi
KINERJA SEKTOR RIIL DAN SEKTOR KEUANGAN SEBELUM DAN SELAMA PANDEMI COVID-19: STUDI BALANCED SCORECARD PADA PT SEMEN BATURAJA TBK DAN BANK SUMSEL BABEL
The development of the economic sector affected by this pandemic has forced companies to be cooperative regarding marketing, production, competition, human resource management that can relate between companies and customers. Therefore, it is necessary to conduct research to analyze the performance of the real sector and the financial sector before and during the COVID-19 pandemic using the Balanced Scorecard approach at PT Semen Baturaja and Bank Sumsel Babel. This research includes descriptive analysis research. Secondary data is obtained from financial reports (2018 – 2021), Annual Reports for the period 2018-2021, Company Profile, literatures, journals, previous studies and other related data. The data analysis technique uses four Balanced Scorecard perspectives which are then processed based on their respective perspectives, by finding the average of each key performance indicator. Performance measurement is done by measuring in a balanced way from one perspective to another. The results showed that the performance of PT Semen Baturaja's financial perspective was categorized as good (mean score 0.75) and Bank Sumsel Babel was categorized as adequate (mean score 0.25), PT Semen Baturaja Tbk's customer perspective performance was categorized as adequate (mean score 0.5) and Bank Sumsel Babel was categorized as sufficient (mean score 0), the performance of the internal business process perspective of PT Semen Baturaja and Bank Sumsel Babel is categorized as adequate (mean score 0.5), the performance of the growth and learning perspective of PT Semen Baturaja is categorized as good (mean score 1) and Bank Sumsel Babel is categorized as poor (mean score) 0.5). It can be concluded that the real sector at PT Semen Baturaja has a better performance than the financial sector at Bank Sumsel Babel if measured using a balanced scorecard in the period before and during the COVID-19 pandemic. PT Semen Baturaja Tbk and Bank Sumsel Babel are expected to improve the performance of the management and it is hoped that the limitations of this study can be used as material for improvement for future research.
Inventory Code | Barcode | Call Number | Location | Status |
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2207002206 | T74495 | T744952022 | Central Library (Referens) | Available |
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