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Image of PENGARUH DIFERENSIASI PRODUK DAN DIVERSIFIKASI PRODUK TERHADAP PENJUALAN PADA INDUSTRI HANDCRAFT (STUDI KASUS PENGRAJIN JUMPUTAN DI KOTA PALEMBANG)

Skripsi

PENGARUH DIFERENSIASI PRODUK DAN DIVERSIFIKASI PRODUK TERHADAP PENJUALAN PADA INDUSTRI HANDCRAFT (STUDI KASUS PENGRAJIN JUMPUTAN DI KOTA PALEMBANG)

Pionita, Bella - Personal Name;

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THIS RESEARCH WAS CONDUCTED TO FIND OUT HOW BIG THE INFLUENCE OF PRODUCT DIFFERENTIATION AND PRODUCT DIVERSIFICATION IS IN INCREASING SALES ON KAIN JUMPUTAN (TIE DYE). THE ANALYTICAL TECHNIQUE USING THE MULTIPLE LINIEAR REGRESSION METHOD WITH THE EVIEWS9 TOOL. THE RESULT SHOWED THAT DIFFERENTIATION AND DIVERSIFICATION HAD A SIGNIFICANT POSITIVE EFFECT ON SALES ON KAIN JUMPUTAN


Availability
Inventory Code Barcode Call Number Location Status
2207000012T61927T619272022Central Library (Referens)Available
Detail Information
Series Title
-
Call Number
T619272022
Publisher
Indralaya : Prodi Ekonomi Pembangunan, Fakultas Ekonomi Universitas Sriwijaya., 2022
Collation
xii, 63 hlm.: ilus.; 29 cm
Language
Indonesia
ISBN/ISSN
-
Classification
338.07
Content Type
Text
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Ekonomi Industri
Prodi Ekonomi Pembangunan
Specific Detail Info
-
Statement of Responsibility
MURZ
Other version/related

No other version available

File Attachment
  • PENGARUH DIFERENSIASI PRODUK DAN DIVERSIFIKASI PRODUK TERHADAP PENJUALAN PADA INDUSTRI HANDCRAFT (STUDI KASUS PENGRAJIN JUMPUTAN DI KOTA PALEMBANG)
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