APA Style

McCarthy, E. Jerome, Perreault, William D.. (1991). Essentials of Marketing, FIFTH EDITION (5). Homewood: Irwin.

Chicago Style

McCarthy, E. Jerome, Perreault, William D.. Essentials of Marketing, FIFTH EDITION. 5 Homewood: Irwin, 1991. Text.

MLA Style

McCarthy, E. Jerome, Perreault, William D.. Essentials of Marketing, FIFTH EDITION. 5 Homewood: Irwin, 1991. Text.

Turabian Style

McCarthy, E. Jerome, Perreault, William D.. Essentials of Marketing, FIFTH EDITION. 5 Homewood: Irwin, 1991. Print.