APA Style
Guiltinan, Joseph P.. (1994).
MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, FIFTH EDITION .
New York:
McGraw-Hill.
Chicago Style
Guiltinan, Joseph P..
MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, FIFTH EDITION.
New York:
McGraw-Hill,
1994.
Text.
MLA Style
Guiltinan, Joseph P..
MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, FIFTH EDITION.
New York:
McGraw-Hill,
1994.
Text.
Turabian Style
Guiltinan, Joseph P..
MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, FIFTH EDITION.
New York:
McGraw-Hill,
1994.
Print.