APA Style

Urban, Glen L, Hauser, John R. (1980). DESIGN and MARKETING of NEW PRODUCTS . Englewood Cliffs: Prentice-Hall, Inc.

Chicago Style

Urban, Glen L, Hauser, John R. DESIGN and MARKETING of NEW PRODUCTS. Englewood Cliffs: Prentice-Hall, Inc, 1980. Text.

MLA Style

Urban, Glen L, Hauser, John R. DESIGN and MARKETING of NEW PRODUCTS. Englewood Cliffs: Prentice-Hall, Inc, 1980. Text.

Turabian Style

Urban, Glen L, Hauser, John R. DESIGN and MARKETING of NEW PRODUCTS. Englewood Cliffs: Prentice-Hall, Inc, 1980. Print.