APA Style

Shaw, Robert, Stone, Merling. (1988). Database Marketing STRATEGY & IMPLEMENTATION . New York: John Wiley & Sons.

Chicago Style

Shaw, Robert, Stone, Merling. Database Marketing STRATEGY & IMPLEMENTATION. New York: John Wiley & Sons, 1988. Text.

MLA Style

Shaw, Robert, Stone, Merling. Database Marketing STRATEGY & IMPLEMENTATION. New York: John Wiley & Sons, 1988. Text.

Turabian Style

Shaw, Robert, Stone, Merling. Database Marketing STRATEGY & IMPLEMENTATION. New York: John Wiley & Sons, 1988. Print.