APA Style
Kotler, Philip, Armstrong, Gary. (1989).
PRINCIPLES OF MARKETING, FOURTH EDITION (4th).
New Jersey:
Prentice-Hall, Inc..
Chicago Style
Kotler, Philip, Armstrong, Gary.
PRINCIPLES OF MARKETING, FOURTH EDITION.
4th
New Jersey:
Prentice-Hall, Inc.,
1989.
Text.
MLA Style
Kotler, Philip, Armstrong, Gary.
PRINCIPLES OF MARKETING, FOURTH EDITION.
4th
New Jersey:
Prentice-Hall, Inc.,
1989.
Text.
Turabian Style
Kotler, Philip, Armstrong, Gary.
PRINCIPLES OF MARKETING, FOURTH EDITION.
4th
New Jersey:
Prentice-Hall, Inc.,
1989.
Print.